VOLTAGE PR FIRM

Voltage PR, digital, and events marketing agency takes on clients enabling them to become market leaders, through a hybrid approach of implementing both online and print forms of communication. Voltage offers services in public relations, digital marketing, event management, and influencer marketing.

During my time as a digital marketing intern, I got to learn so much about the digital marketing industry, public relations, and social media.

I gained work experience in:

Copywriting for clients such as Avobar Hong Kong and The Fleming Hotel
Email direct marketing
Social media content creation
Blog post writing
Working on a project proposal to pitch to potential client

CLIENT: MEATOGO

Meatogo is a frozen meat provider that offers globally-sourced meat to Hong Kong customers. As one of Voltage's clients, my job was to create potential Instagram story templates for Meatogo to use in their upcoming posts. I had to stick to their brand colors, and reference previous Instagram stories in order to create these designs.

VOLTAGE CONTENT

After researching current market trends, creative advertisements, digital hacks, and community happenings; I was asked to create a blog post outlining the differences between Facebook and MeWe. Attached below is the link to the blog post I wrote along with illustrations that I created.

My published post: https://voltagehk.com/blog/post/mewe-everything-you-need-know-about-next-gen-social-network

EMAIL DIRECT MARKETING

Over the month of January, following an outline, I worked on their email direct marketing copy that would be sent out to their subscribers promoting top current events occurring and summarising the blog post for that month.

PROJECT PROPOSALS TO POTENTIAL CLIENTS

The client was Boston Bay Mussels, they are an Australian-based company that is seeking to sell in Hong Kong. My task was to research competitors, come up with campaign ideas and collaborations, analyze the current market and present my findings as a project proposal.